EP 25 How To Turn Passions Into Monster Profits (with Brenton Ford)

How To Turn Passions Into Monster Profits (with Brenton Ford) – Episode 25

Episode 25

Play episode

What if your hobby could earn you thousands of dollars every day? Or millions per year? It’s possible, and as they say, “Do what you love and you’ll never work a day in your life.”

In this episode, Aidan is joined by Brenton Ford, founder of Effortless Swimming and an entrepreneur who turned his passion into monster profits. Hear Brenton’s inspirational story, learn how he designed his very own ‘lifestyle business’, and listen in as we debunk the myths around how passion-project-turned-businesses work and operate.

Podcast: Download (Duration 36:19 / 33.6MB)


  • 00:00 Introduction
  • 02:50 How Brenton’s Online Business Started
  • 06:40 Initial Stages of Effortless Swimming
  • 08:06 Where Brenton’s Business Is Today
  • 13:09 Initial Thoughts Before Monetizing His Passion
  • 14:42 Episode Sponsor
  • 15:14 Generating Interest
  • 17:45 80/20 Approach to Content Syndication
  • 18:56 A Day In The Life of a Passion Entrepreneur
  • 20:26 Lean Business Operation
  • 21:58 Content Planning
  • 23:20 SEO and Paid Traffic
  • 24:15 Social Media Tools
  • 25:02 Reflecting On Success
  • 28:43 Recommendations for Beginners
  • 34:40 Outro

Links Mentioned:

About Our Host:

Aidan Booth is passionate about lifestyle freedom and has focused on building online businesses to achieve this since 2005. From affiliate marketing to eCommerce, small business marketing to SAAS (software as a service), online education to speaking at seminars, the journey has been a rollercoaster ride with plenty of thrills along the way. Aidan is proud to have helped thousands of entrepreneurs earn their first dollar online, and coached many people to build million-dollar businesses. Aidan and his business partner (Steven Clayton) are the #1 ranked vendors on Clickbank.com, and sell their products in over 100 countries globally, as well as in 20,000+ stores across the USA, to generate 8-figures annually.

Away from the online world, Aidan is a proud Dad of two young kids, an avid investor, a swimming enthusiast, and a nomadic traveler.

Let’s Connect!

Connect with Brenton at effortlessswimming.com.

Thanks for tuning in! Please don’t forget to like, share, and subscribe!

Join the discussion

More from this show

PodcastEpisode 25